Reading: The Rising Marketing Talent in the Saudi Market: Ghanim’s Story

The Rising Marketing Talent in the Saudi Market: Ghanim’s Story

Mohammad Salim
5 Min Read

Meet Ghanim: The Rising Marketing Talent

Ghanim is a passionate marketing specialist, known for his creative content and relatable storytelling. He is currently working at @the_ttp and creating content for @showinmin. He is rapidly developing and is expected to become a major name in the marketing field. Through his Instagram (@ghanim_mkt) and educational videos, Ghanim inspires students and those interested in marketing to explore the field with confidence.

Early Days: From Curiosity to Career
Ghanim’s journey started with an interest in how consumer behavior is studied. This interest led him to study marketing at King Saud University in Riyadh. During his studies, he discovered his passion for marketing and realized it was a field that suited his skills. He started creating content while still a student, with his first video discussing the Decoy Theory, and then began exploring different marketing topics.

Breaking Into the Industry
After graduation, he got a job at @the_ttp, an integrated creative communication agency known for its innovative campaigns. There, he greatly improved his skills, working on the company’s social media accounts, website, and other online platforms, as well as creating content that fits the company’s goals and working on different marketing projects. Soon, he started collaborating with @showinmin as a content creator, where he creates engaging content to help people interested in marketing learn more.

Educating the Next Generation

Understanding the challenges students face when entering the marketing field, he created a video titled ‘مقطع يشرح تخصص التسويق للطلاب’. In this video, he provided an overview of the marketing major at King Saud University. The video was well-received, with many praising its clarity and the practical advice offered. Additionally, he wrote and presented a workshop explaining the different departments within creative agencies for students preparing to enter the job market.

Life Beyond Work

While Ghanim is dedicated to his career, he also values balance. He often shares glimpses of his daily life on Instagram, from coffee shop visits to brainstorming sessions. These posts showcase his belief that creativity thrives when one takes time to recharge and find inspiration in everyday moments.

Overcoming Challenges

Ghanim’s journey has not been without obstacles. When entering a competitive industry, he faced self-doubt and constant pressure to innovate. However, he turned these challenges into learning opportunities. By not being afraid to ask questions and benefiting from the expertise of colleagues at TTP, and by continuously identifying weaknesses and working on improving them, he was able to grow both personally and professionally.

Achievements and Recognition

Ghanim’s dedication has not gone unnoticed, as it led to an expansion of his responsibilities and being assigned larger tasks by the management. His colleagues praise his collaborative spirit and ability to think outside the box. Additionally, Ghanim created over 40 educational videos, helping many students and those interested in marketing gain a clearer understanding of marketing.

Current Endeavors

Currently, Ghanim continues to work with @the_ttp and create content with @showinmin, focusing on producing content that resonates with the audience. He is also exploring new platforms to expand his reach and connect with a wider audience. His goal is to simplify marketing and show that it is a very enjoyable field.

Inspiring Others

Ghanim’s story is a testament to what passion and perseverance can achieve. He hopes to inspire others to pursue their interests and believe in their potential.

Connect with Ghanim

To follow Ghanim’s journey and gain insights into the world of marketing, check out his Instagram: @ghanim_mkt. For educational content, watch his video on marketing for students: YouTube Video.

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