When you think about Saudi Arabia’s growing entertainment scene, one name rises quickly to the top—Hassan Ghazzawi. As the CEO of GAG Events and co-chairmen of[LA1] BIG a key figure in several groundbreaking ventures, Hassan is transforming how people in the Gulf experience events, entertainment, and even safety services.
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The Man Behind GAG EventsPartnering for SuccessA Pulse on Music and CultureSupporting Creativity and InnovationA Reputation Built on Passion and PurposeLooking to the FutureFinal Thoughts
His journey isn’t just about throwing lavish parties or planning grand concerts. It’s about creating platforms where music, creativity, innovation, and professionalism meet. With over a decade of experience, Hassan has become one of the most influential names in the Kingdom’s entertainment and event industry.
The Man Behind GAG Events
At the center of it all is GAG Events, the company Hassan leads with passion and precision. GAG Events is not your typical event management firm. It’s a creative powerhouse that handles everything from large-scale public events and corporate gatherings to exclusive, high-profile private parties.
Under Hassan’s leadership, GAG Events has built a reputation for pushing boundaries. Whether it’s working with international brands or local cultural festivals, the company delivers unforgettable experiences that leave lasting impressions.
What sets Hassan apart is his ability to understand the pulse of Saudi youth and modern audiences. He combines international standards with deep cultural insights—something that’s earned him respect across the region.
Partnering for Success
HaHassan’s business mind doesn’t stop at one company. He is a partner in several influential ventures across the Gulf. Each business reflects a different side of his passion for creating engaging experiences and solving real industry problems.
He co-founded Dishdash Music, a label and creative hub that gives a platform to Arab talent and global collaborations. Through this venture, Hassan aims to amplify the region’s music scene while promoting diversity and artistic freedom.
He is also a part of H.O.A (House of Artists), which supports emerging artists and builds spaces for artistic expression and collaboration.[LA3]
But that’s not all. He is also a partner in:
- 3DB Event Production – known for delivering high-quality audio-visual experiences for events across the GCC
- All Events Services – providing logistics, equipment, and manpower for massive events
- High and and Wired GCC – a company focused on extreme installations and high-rise setups for unique productions
- OGMA Safety Global – offering safety services and compliance support for large public and private events
Each of these partnerships adds a layer of depth to Hassan’s professional portfolio. Together, they show his commitment not just to growth, but to excellence, innovation, and community impact.
A Pulse on Music and Culture
Music is at the heart of many of Hassan’s projects. His love for sound and performance can be seen clearly in the way he curates experiences. Through Dishdash Music and GAG Events, he’s been able to bring together DJs, producers, and performers from around the world to Saudi stages.
He believes in giving a platform to local talent while also introducing global sounds to Saudi audiences. This approach has helped create a more dynamic, inclusive, and culturally rich entertainment landscape in the Kingdom.
With events like MDLBEAST and the Red Sea International Film Festival gaining international attention, the market is booming—and Hassan is one of the figures driving that momentum forward.
Supporting Creativity and Innovation
Beyond managing events and music projects, Hassan is deeply invested in nurturing the next generation of creatives. Through his various ventures, he creates opportunities for young Saudis to explore careers in event management, production, art, and music.
He’s known for his down-to-earth personality and his ability to bring people together. Whether it’s an intern or an international headliner, Hassan treats everyone with respect and encourages collaborative energy.
His leadership style is modern, inclusive, and forward-thinking—qualities that have helped him build trust and long-lasting partnerships across the region.
A Reputation Built on Passion and Purpose
Hassan’s success didn’t come overnight. It’s the result of years of hard work, smart decision-making, and staying true to his vision. He has navigated through the early challenges of the industry, including budget constraints, logistic nightmares, and changing cultural dynamics.
Today, his companies are known for being reliable, creative, and fast-growing. Clients turn to Hassan and his teams not just for their services but for the experience, energy, and expertise they bring to the table.
In a rapidly evolving Saudi Arabia—where entertainment and tourism are now major economic pillars—Hassan Ghazzawi stands out as a pioneer helping to shape the Kingdom’s new identity
Looking to the Future
As Vision 2030 continues to transform Saudi Arabia’s cultural and entertainment scene, Hassan Ghazzawi’s influence is only set to grow. He plans to expand his business network further across the GCC and pursue new projects centered on sustainability, community engagement, and tech-driven event solutions.
He is also committed to mentoring young entrepreneurs, giving back to his community, and elevating Saudi Arabia’s creative presence on the global stage.
For Hassan, it’s not just about events—it’s about crafting moments that inspire, connect, and transform. From Riyadh to Dubai, his footprint is widespread, and his impact is just beginning.
Final Thoughts
In a region that’s moving fast toward modernization and global recognition, Hassan Ghazzawi has proven himself to be a forward-thinker, a creative powerhouse, and a connector of people and possibilities.
Whether it’s music, art or spectacle—if Hassan is involved, expect nothing less than extraordinary.
Also read: How a Family Wedding Sparked Maryam Albalushi’s Fashion Empire
