The United Arab Emirates is not just famous for its luxurious lifestyle, beautiful architecture, and tourism. In recent years, the country has also become a fast-growing hub for tech startups. With strong government support, smart infrastructure, and a growing digital economy, the UAE is now attracting bright minds and bold ideas from all over the world.
In 2025, the UAE is shining brighter than ever in the tech space. Startups based in Dubai, Abu Dhabi, Sharjah, and beyond are bringing new solutions to solve problems in sectors like healthcare, fintech, education, and sustainability. Some of these startups are already raising big investments, while others are gaining attention for their innovation and impact.
Let’s take a closer look at some of the most exciting tech startups in the UAE to watch in 2025.
YallaMarket: Grocery Delivery at Lightning Speed
YallaMarket is changing the way people in the UAE shop for groceries. This Dubai-based startup offers 15-minute grocery delivery, which is perfect for busy city life. Their model works using small local warehouses, also known as “dark stores,” placed across the city. These stores are fully stocked and ready to deliver items quickly.
In 2025, YallaMarket is planning to expand its service to more areas in the UAE and the wider Gulf region. Their technology uses smart tracking and inventory management, allowing them to deliver fast and keep costs low.
Sarwa: Making Investing Easy for Everyone
Sarwa is a UAE-based fintech startup that helps people invest their money wisely and safely. The platform is designed for beginners who want to grow their savings but may not know much about investing. Sarwa provides automated investing with low fees, personalized plans, and helpful advice.
As of 2025, Sarwa has expanded its services to include cryptocurrency trading and ethical investing options. The company continues to grow by focusing on simple tools that make investing less scary and more rewarding.
RemotePass: Empowering Global Work from the UAE
With the rise of remote work, companies now hire people from different countries. RemotePass is a Dubai-based startup that makes this process easier. The platform allows businesses to hire and pay global workers, handle contracts, and manage compliance—all in one place.
By 2025, RemotePass is helping hundreds of companies in the UAE and abroad manage international teams without legal or financial headaches. The startup is growing quickly and is seen as a key player in the future of global employment.
Lune: Smart Spending for a Smart Generation
Lune is a rising fintech star in the UAE that focuses on helping users understand their spending. The app connects to bank accounts and credit cards and provides simple visual breakdowns of how money is used. It also gives tips on saving and planning better.
In 2025, Lune is adding new features that include AI-powered budgeting and real-time alerts to help users avoid unnecessary expenses. The app is popular among young professionals who want more control over their money.
Oliv: Tech-Powered Jobs for Students and Graduates
Oliv is a startup that connects students and fresh graduates with internships and entry-level jobs. The platform works with top employers in the UAE and uses smart matching tools to connect the right people to the right opportunities.
By 2025, Oliv is using artificial intelligence to improve how candidates are matched with companies. It’s also offering virtual interview training and career-building resources, making it a one-stop-shop for young job seekers.
Key2Enable: Tech That Makes Education More Inclusive
Key2Enable is one of the most inspiring startups on this list. Based in Abu Dhabi, it focuses on developing technology that helps people with disabilities learn and communicate. One of their main products is a special smart keyboard that allows students with motor limitations to type and use computers more easily.
In 2025, Key2Enable is working with schools and organizations across the UAE to make education more inclusive. The company is a great example of how tech can create real social impact.
GrubTech: The Operating System for Cloud Kitchens
The food delivery business is booming in the UAE, and GrubTech is powering the future of cloud kitchens. This Dubai-based startup offers a full software system that helps restaurants and delivery-only kitchens run smoothly. It manages orders, menus, payments, and customer data in one easy platform.
GrubTech is now expanding to other countries and becoming a favorite among restaurant owners who want to modernize their operations. In 2025, the startup is gaining major interest from investors as it continues to grow across the region.
Baraka: Investing Made Simple for the Middle East
Baraka is another fintech startup making waves in the UAE. It gives users access to global stocks through an easy-to-use mobile app. People can invest in big companies like Apple, Google, or Tesla with just a few taps. The app also provides news and educational content for users who want to learn more about investing.
In 2025, Baraka is focusing on adding more features like retirement planning tools and expanding into more Middle Eastern markets. Their goal is to make investing simple and available to everyone in the region.
Rizek: A Super App for Everyday Services
Rizek is a unique tech startup that connects users with a wide range of services, from cleaning and beauty treatments to healthcare and home repairs. It’s like a marketplace where users can book trusted service providers straight from their phones.
As of 2025, Rizek is expanding its offerings and bringing in more categories to serve users better. With fast bookings and secure payments, it’s becoming one of the most convenient apps for daily life in the UAE.
The Road Ahead for UAE’s Startup Scene
The success of these startups shows that the UAE is more than just a business-friendly environment—it’s a place where innovation thrives. With government programs supporting new ventures, access to top talent, and growing investor interest, 2025 looks like a golden year for the tech startup ecosystem.
From smart grocery delivery to fintech tools, from inclusive education to global hiring solutions, UAE-based startups are solving real problems and shaping the future. As these companies grow, they are not only transforming the UAE but also making an impact across the Middle East and beyond.
