In the fast-growing world of digital content, one name that stands out for her authenticity, style, and relatability is Khadija Arslan. Popularly known as @jiyaa_re on Instagram, Khadija is a UAE-based lifestyle and fashion blogger who has captured the hearts of thousands with her creative and honest content.
With a strong presence in both the UAE and Pakistan, Khadija’s profile reflects more than just aesthetic images—it tells a story of self-expression, modern femininity, and cross-cultural identity. Her Instagram feed is filled with chic outfit ideas, candid life updates, product reviews, and glimpses of her favorite spots across the UAE.
Let’s take a closer look at her journey, her brand, and what makes her one of the most engaging influencers in the region today.
A Story Rooted in Two Worlds
Khadija Arslan is proudly connected to both the UAE and Pakistan. Her content carries a deep sense of this dual heritage, making her relatable to audiences from both cultures. Whether she is celebrating a traditional Pakistani look or exploring luxury locations in the UAE, her posts reflect a genuine balance between tradition and modern lifestyle.
Her Instagram bio—short and sweet—says it all: “Capturing honest moments.” And that’s exactly what her followers love about her. She doesn’t try to pretend or over-polish her content. From makeup-free stories to behind-the-scenes moments, her platform feels real.
Khadija’s journey into digital content creation started with her passion for photography, fashion, and sharing everyday life. Slowly but steadily, her following began to grow as more and more people appreciated her down-to-earth personality and creative approach.
What Makes Her Content Special
Khadija has built her brand around simplicity and honesty. While many creators chase trends, she focuses on quality and consistency. Her content ranges from fashion and beauty to food and lifestyle tips. But it’s not just about what she posts—it’s how she presents it.
Her captions are often thoughtful, funny, or personal. Her visuals are bright, clean, and visually pleasing. She also engages with her followers through comments, DMs, and interactive stories. This level of engagement has built a strong community around her.
One of her standout strengths is how she connects to real life. For example, in a recent reel titled “And that’s life,” she shared a raw and honest moment that deeply touched many of her followers. It’s this kind of authenticity that keeps people coming back.
Fashion with Meaning
Fashion is one of the key themes on Khadija’s Instagram. Her style is modest, elegant, and perfectly suited for her lifestyle in the UAE. She often posts outfit-of-the-day (OOTD) looks that blend traditional and modern styles, making her an inspiration for women who want to dress fashionably without compromising their values.
From casual denim outfits to abayas and luxury dresses, her style ideas cover a wide range. She also shares shopping tips, seasonal fashion inspiration, and brand collaborations that her followers trust.
Her outfit photos are not just about clothes—they show confidence, comfort, and creativity. Whether she’s dressed up for a brunch in Dubai or casually walking the streets of Sharjah, her sense of style remains true to her identity.
Trusted Brand Collaborator
Khadija is not just a content creator—she is a trusted influencer for brand collaborations. From skincare and makeup to lifestyle services, she’s worked with many reputable names. Some recent partnerships include Justlife, maybelline, and various pop-up events and store visits across the UAE.
What stands out about Khadija’s collaborations is her honesty. She only promotes products and services she truly likes, and it shows in her content. Her reviews are detailed, real, and always presented with care.
In one example, she shared her experience at a pop-up event in collaboration with a cleaning brand. Rather than making it overly promotional, she kept it casual and informative, offering value to her followers.
For businesses, this kind of authentic storytelling is gold. For her audience, it means they can trust her recommendations.
Capturing Life Through Food and Travel
Khadija’s content also extends into food and travel. She shares her favorite dishes, cooking ideas, and go-to restaurants in the UAE. One of her most popular posts was a 20-minute Chicken Shinwari recipe, which gained a lot of love from her Pakistani and Dubai followers.
Her travel content, though mostly local, captures the beauty and diversity of the UAE. Whether it’s exploring Dubai’s vibrant streets or enjoying a quiet coffee in a hidden café, her experiences offer a mini guide for locals and tourists alike.
What makes these moments special is that Khadija always adds her personal touch. Her recommendations come from real visits, and her food reviews include her honest opinions.
Empowering Other Women
Khadija’s journey is more than just aesthetics—it’s about empowerment. As a woman creating content in a competitive and often challenging digital space, she sets an example of how staying true to oneself can lead to growth and impact.
Many of her followers are young women who look up to her for style tips, life advice, and motivation. Her ability to blend culture, fashion, and everyday moments in an inspiring way makes her more than just a blogger—she’s a role model.
She often uses her platform to talk about self-care, mental health, and body confidence, reminding her audience that beauty isn’t just about looks—it’s about how you feel.
Growing with Grace
Despite her growing fame, Khadija remains humble and approachable. She actively responds to messages, encourages small businesses, and supports fellow creators. Her story shows that you don’t need to follow every trend to be successful. What you need is honesty, passion, and consistency.
Her followers often comment on how they feel like they know her personally. That’s the magic of her presence—it feels like a friend sharing her day with you.
As she continues to grow her brand, Khadija is exploring more opportunities in fashion, travel, and even content coaching. Her journey is just getting started, and the future looks bright.
Final Thoughts
Khadija Arslan is a powerful example of how passion and personality can create a lasting impact in the world of digital content. Her ability to stay grounded, relatable, and stylish makes her one of the most authentic voices in the lifestyle blogging space in the UAE.
Her Instagram feed is more than just beautiful pictures—it’s a window into a life lived with intention, honesty, and heart. Whether you follow her for fashion, food, or life advice, one thing is clear: Khadija’s journey is inspiring, and she’s just getting started.
Also read: Vision to Impact: The Story of Maysoon Al Nashash
