Baifern Pimchanok and Gulf Kanawut are Onitsuka Tiger brand ambassadors in 2025, a powerful move that’s making waves in global fashion. These two Thai superstars have now stepped into the international fashion scene as the newest faces of the world-famous Japanese label.
This announcement is not just another celebrity partnership. It’s a carefully planned collaboration between two of Thailand’s most admired actors and one of Japan’s most stylish and culturally influential fashion houses. Fans across Asia and around the world are celebrating the fresh energy this brings to Onitsuka Tiger’s brand identity.
Who Are Baifern Pimchanok and Gulf Kanawut?
Baifern Pimchanok, one of Thailand’s most beloved actresses, has gained massive fame for her performances in hit dramas and films like Friend Zone and A Little Thing Called Love. With over a decade of experience in the entertainment industry, Baifern is known for her elegance, grace, and strong screen presence.
Gulf Kanawut, on the other hand, has become a rising star in Thailand thanks to his breakout role in TharnType: The Series. With a huge fanbase not only in Thailand but across Southeast Asia, Gulf represents youthfulness, confidence, and bold energy. His influence on social media and fashion is undeniable.
Their partnership with Onitsuka Tiger shows how Thai stars are being recognised not just as local icons but as international fashion and cultural representatives.
Why Onitsuka Tiger Chose Them
Onitsuka Tiger is a brand known for blending Japanese aesthetics with modern streetwear. With a heritage going back to 1949, it continues to push boundaries in fashion with bold designs and meaningful cultural collaborations.
Choosing Baifern Pimchanok and Gulf Kanawut as Onitsuka Tiger brand ambassadors is a strategic decision. The brand is aiming to increase its visibility in the Southeast Asian market while also appealing to younger generations who admire authenticity and creativity. Both stars are style icons in their own right, and their personal fashion sense perfectly aligns with the brand’s identity.
This move is also about storytelling. Onitsuka Tiger is known for choosing ambassadors who can embody the spirit of the brand, not just wear the clothes. Baifern and Gulf bring their personalities, emotional appeal, and massive fan following to the table.
First Appearance as Brand Ambassadors
Baifern Pimchanok and Gulf Kanawut made their first joint appearance as Onitsuka Tiger brand ambassadors at a recent fashion show in Tokyo. Dressed in bold and elegant Onitsuka Tiger outfits, they caught the attention of fans and fashion insiders alike. Their chemistry on the runway was praised, and social media exploded with admiration for the duo.
The event highlighted the versatility of Onitsuka Tiger designs, showcasing how the brand blends luxury with street wear. Baifern’s look was a perfect mix of soft feminine touches and bold textures, while Gulf sported a minimal yet edgy outfit that reflected urban masculinity.
The Influence of Celebrity Branding in Fashion
Baifern Pimchanok and Gulf Kanawut being Onitsuka Tiger brand ambassadors reflects the increasing role of Asian celebrities in shaping global fashion narratives. In the past, most fashion campaigns were dominated by Western models and stars. But now, thanks to the global reach of social media, Asian actors, singers, and influencers are front and center.
This collaboration isn’t just about selling clothes it’s about influence. With millions of followers between them, Baifern and Gulf help create brand loyalty, boost global recognition, and reach younger audiences who value authenticity and representation.
Their presence in the fashion industry also inspires a shift in how brands approach diversity and identity. By highlighting Thai talent, Onitsuka Tiger promotes inclusion in the global fashion conversation.
What Fans Can Expect in 2025
As Onitsuka Tiger brand ambassadors, Baifern and Gulf are expected to participate in several major campaigns, product launches, and fashion events throughout 2025. Exclusive interviews, behind-the-scenes footage, and social media content will allow fans to engage directly with the brand’s journey.
There are also rumors of a limited-edition collection inspired by the duo’s style. While nothing is officially confirmed yet, the excitement is already building.
Fans are also speculating about potential crossover projects. Some believe this brand collaboration could open doors to future film, television, or fashion ventures involving Baifern and Gulf together. Their pairing, both professional and stylish, has quickly become one of the most talked-about topics in Thai entertainment and fashion media.
Impact on the Thai Fashion Scene
Baifern Pimchanok and Gulf Kanawut being Onitsuka Tiger brand ambassadors is also a huge win for the Thai fashion industry. This partnership shines a spotlight on Thai talent and sets a new standard for international recognition.
Young Thai designers, stylists, and models are watching this moment closely. It proves that global brands are paying attention to what’s happening in Southeast Asia. With Baifern and Gulf leading the way, other artists from the region may soon follow.
This move may also increase interest in Thai fashion trends globally, as fans and fashion lovers want to emulate their favourite stars’ looks. From street style to high-end couture, the Thai aesthetic is now being appreciated worldwide.
Final Thoughts
Baifern Pimchanok and Gulf Kanawut are Onitsuka Tiger brand ambassadors in 2025, and this powerful partnership is changing the game. From representing Thai pride to influencing fashion globally, the two stars are making a lasting impact.
For Onitsuka Tiger, the decision to collaborate with Baifern and Gulf isn’t just about expanding into a new market it’s about making a bold statement in the fashion world. And for fans, it’s a dream come true to see their favourite stars step into such iconic roles.
As the campaign unfolds, one thing is clear this is just the beginning of an exciting chapter in fashion, celebrity culture, and global influence.
Do follow Gulf Magazine on Instagram
Also Read – UAE Summer Perfumes: Best Fragrances to Beat 45°C Heat
