The Royal Crown & Fashion Credentials
Imane Shisah—known as Amy Nassiri on Instagram and recognized under her handle @amynassiri—is a striking presence in the world of fashion. She first rose to fame after being crowned Miss North Africa 2022 in a major pageant event held in Morocco. Her win not only celebrated her beauty but also marked the beginning of her journey into the fashion spotlight.
Soon after, Imane made a strong move toward a professional styling career. She became a certified stylist from Dubai Fashion Institute, a well-respected fashion training ground. This education helped shape her creative eye and polished her ability to create iconic looks. Today, she works as a Wardrobe Stylist for MBC Group, one of the largest and most influential media networks in the Middle East. At MBC, Imane plays a key role in designing the looks of celebrities, hosts, and TV personalities across multiple shows.
Instagram Influence & Luxury Lifestyle
On Instagram, Imane has carved out a strong personal brand. With over 100,000 followers, her content reflects a clean, luxurious aesthetic. She often posts professional photoshoots, candid moments behind the scenes, and sneak peeks of her styling work on sets. Her followers love her mix of beauty, brains, and fashion-forward thinking.
Imane’s style is elegant, with a touch of modern edge. She confidently mixes designer pieces with personal flair, and her wardrobe inspirations are often drawn from global fashion capitals. She is also admired for her ability to translate red carpet glam into relatable, wearable looks.
Her posts showcase her working with top photographers, beauty teams, and creative directors. One look at her profile and it’s clear—Imane is not just following trends, she’s helping set them in the Gulf fashion scene.
Stylist at MBC Group – Behind the Glamour
Being part of MBC Group’s creative team puts Imane at the heart of the Arab entertainment industry. While much of her work happens off-camera, her styling is visible to millions of viewers who tune into MBC’s shows.
From styling drama series to prepping presenters for daily broadcasts, her role is demanding yet rewarding. She helps each person feel confident on camera by curating looks that fit the story, personality, and mood of the program. It’s not just about clothes—it’s about storytelling through fashion.
Imane’s job requires long hours, trend forecasting, and working closely with producers and talent. Yet she thrives in the fast-paced, high-pressure environment, always bringing fresh ideas and an upbeat attitude to the dressing room.
Miss North Africa to Global Vision
Before stepping into her role in fashion, Imane was already in the public eye. Winning Miss North Africa gave her the stage to advocate for beauty with purpose. Unlike many pageant winners who fade from the spotlight, she used her title as a stepping stone to build a lasting, meaningful career.
She has since appeared in talk shows, photo campaigns, and influencer panels. Her YouTube link also shows her involvement in digital storytelling, hinting at a desire to connect with her audience beyond fashion. Her visibility continues to grow, and many young women see her as an inspiring example of combining beauty, education, and career ambition.
Dubai Dreams and Regional Influence
Living and working in Dubai, a fashion and media hotspot in the Gulf, gives Imane a powerful advantage. The city is home to top designers, stylists, media houses, and fashion events. Her presence in this scene keeps her in touch with the pulse of style evolution in the region.
Her certification from the Dubai Fashion Institute means she has strong technical skills, but her true talent lies in knowing how to make people feel stylish and confident. She doesn’t just style people—she transforms them.
Imane is part of a growing wave of Arab women who are taking control of their narrative, using beauty and fashion not just to express themselves, but to empower others. Whether she’s dressing TV hosts, walking into a shoot, or mentoring young creatives, Imane brings a sense of purpose and elegance to everything she touches.
What’s Next for Imane?
As her star continues to rise, fans are curious about what’s next. Will she launch her own fashion line? A personal styling brand? More YouTube content? The possibilities are wide open.
One thing is clear—Imane Shisah is not slowing down. With her passion for fashion, her charm on and off camera, and her unstoppable drive, she is a name to watch in the Gulf’s fashion and media industry.
Her story proves that with vision, dedication, and a love for creativity, it’s possible to turn a crown into a career.
Also read: Dreams to Digital Stardom: The Rise of Faaz Abdul Rahman
