Ooredoo Qatar Integrates Ericsson Mediation to Enhance 5G Monetization
Doha, Qatar – Ooredoo Qatar has announced the integration of Ericsson’s cloud-native Mediation platform into its network, aiming to bolster 5G monetization and operational efficiency. This strategic move is set to support a broader range of digital transformation initiatives and unlock new revenue streams for the telecom giant. By leveraging this technology, Ooredoo Qatar seeks to optimize its data management capabilities, streamline operations, and deliver improved services to its customers.
Addressing Growing Data Demands
With the rapid increase in data consumption and the escalating demands on 5G infrastructure, Ooredoo Qatar recognizes the necessity for advanced data management solutions. The integration of Ericsson Mediation provides the company with enhanced capabilities to manage the volume, velocity, and variety of data, ensuring the extraction of real business value. This cloud-native solution helps telecom operators efficiently collect, process, and distribute vast amounts of data while ensuring flexibility and scalability.
The adoption of this platform is particularly significant as it supports a wide range of data interfaces and attributes, allowing Ooredoo Qatar to quickly adapt to changes in network traffic and customer behavior. The enhanced data processing power ensures that services are delivered with minimal latency and maximum efficiency. Furthermore, this platform facilitates the quicker development of data pipelines, reducing the time required to bring new services and applications to market.
Embracing Cloud-Native Design
Ericsson Mediation’s cloud-native architecture enables Ooredoo Qatar to streamline operations, optimize resource utilization, and maintain compliance with stringent security standards. This integration lays the groundwork for the future development of data-driven initiatives, including Artificial Intelligence (AI), Machine Learning (ML), and advanced analytics.
By leveraging the scalability and efficiency inherent in cloud-native technology, Ooredoo Qatar anticipates significant reductions in Total Cost of Ownership (TCO). This move also enhances agility, allowing the company to introduce new services more rapidly and efficiently. These attributes are essential for meeting evolving market demands, increasing revenue potential, and delivering superior customer experiences.
The cloud-native mediation solution helps automate and orchestrate data workflows, reducing the reliance on manual interventions. As a result, the company can process high volumes of data in real time, ensuring faster decision-making and improved network performance. This is crucial for optimizing 5G network performance and enabling seamless integration of new applications that rely on high-speed, low-latency connectivity.
Leadership Perspectives
Sheikh Ali Bin Jabor Al-Thani, Chief Executive Officer of Ooredoo Qatar, emphasized the company’s commitment to enhancing digital infrastructure:
“Our longstanding partnership with Ericsson reflects our commitment to continuously enhancing our digital infrastructure and delivering cutting-edge services to our customers. By adopting cloud-native Ericsson Mediation, we are supporting our 5G monetization strategy and setting the foundation for advanced data analytics and AI-driven initiatives that will drive operational efficiency and unlock new business opportunities.”
Kevin Murphy, Vice President and Head of Ericsson North Middle East and Africa, expressed pride in supporting Ooredoo Qatar’s transformation journey:
“We are proud to support Ooredoo Qatar in its transformation journey with our cloud-native Ericsson Mediation. This deployment exemplifies our commitment to delivering agile, scalable solutions that help our partners thrive in a rapidly evolving telecom landscape. Together, we are empowering Ooredoo Qatar to achieve its digital transformation objectives and deliver seamless, innovative experiences to its customers.”
A Robust Platform for Future Growth
With a track record of serving over 240 customers worldwide and managing more than a billion data records daily, Ericsson Mediation is recognized as a robust, stable, and scalable platform. Its integration into Ooredoo Qatar’s network is part of the company’s broader transformation efforts, enabling enhanced data handling and real-time processing to support workflow modernization.
By improving data accuracy and reliability, the mediation platform strengthens Ooredoo Qatar’s ability to analyze network performance, predict potential issues, and take proactive measures. This enhances customer satisfaction by ensuring a seamless and uninterrupted 5G experience. Additionally, the platform’s cloud-native architecture ensures that Ooredoo Qatar can scale its operations as demand grows, without facing performance bottlenecks.
This strategic move positions Ooredoo Qatar to remain agile in the competitive 5G market, fully equipped to meet evolving customer needs and future technological advancements. As 5G adoption accelerates, the ability to efficiently manage and monetize data will be a key differentiator in the telecom industry.
Expanding the Ooredoo-Ericsson Partnership
This integration is part of a series of collaborative efforts between Ooredoo Qatar and Ericsson aimed at advancing 5G connectivity in Qatar. Over the years, the two companies have worked together to introduce cutting-edge telecom solutions that enhance network performance and customer experience.
In June 2023, the partnership was extended to further enhance 5G capabilities, focusing on delivering multi-gigabit speeds and exceptional mobile broadband experiences using millimeter wave technology. Ericsson also committed to overseeing the optimization of Ooredoo Qatar’s network with a team of highly qualified specialists. These initiatives align with Ooredoo Qatar’s vision of maintaining its position as a leading digital service provider in the region.
Through ongoing collaboration, Ooredoo Qatar continues to explore innovative ways to maximize the potential of its 5G infrastructure. This includes leveraging AI-driven automation, deploying intelligent network management solutions, and investing in advanced cybersecurity measures to protect user data.
Conclusion
The integration of Ericsson’s cloud-native Mediation platform into Ooredoo Qatar’s network marks a significant milestone in the company’s digital transformation journey. By enhancing data management capabilities and supporting advanced technologies like AI and ML, Ooredoo Qatar is well-positioned to meet the growing demands of the 5G era, drive operational efficiency, and unlock new business opportunities.
This strategic move not only strengthens Ooredoo Qatar’s market position but also contributes to the advancement of Qatar’s digital infrastructure. As the telecommunications industry continues to evolve, Ooredoo Qatar remains committed to adopting innovative solutions that enhance network performance, drive new revenue opportunities, and deliver exceptional services to its customers.
By embracing Ericsson’s cloud-native Mediation platform, Ooredoo Qatar reinforces its leadership in the telecom sector, ensuring a future-ready network capable of handling the increasing demands of digital transformation. This collaboration with Ericsson is another step towards building a smarter, more connected, and data-driven future for Qatar’s telecom landscape.
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