Saudi Arabia’s non-oil economy recorded a powerful surge in November, reinforcing the nation’s ongoing transformation and diversification drive. As businesses continue to adapt to a rapidly evolving economic landscape, the latest expansion highlights rising confidence, stronger demand and a vibrant atmosphere in key industries outside the oil sector. This momentum reflects the growing success of the Kingdom’s strategy to build a resilient and future-ready economy.
Momentum Builds Across Key Sectors
The non-oil sector in Saudi Arabia has been experiencing steady acceleration, but November’s growth stands out as one of the most confident phases of the year. Companies across manufacturing, services, construction, retail and technology reported rising workloads and improving market activity. The uplift is not only a sign of robust domestic demand but also an indication of growing regional and international interest in Saudi Arabia’s expanding economic landscape.
Many businesses noted stronger inflows of new orders driven by better consumer sentiment and strong confidence from corporate buyers. This increase in demand has encouraged firms to scale up production and improve service capacity to keep pace with rising expectations.
Business Confidence Reaches New Highs
One of the most notable elements of the November expansion was the renewed sense of optimism among business owners and managers. Companies expressed strong confidence in future activity, driven by government-led reforms, regulatory improvements and strategic investment initiatives under Vision 2030.
The non-oil marketplace is increasingly becoming the heart of Saudi Arabia’s economic transformation, and businesses are positioning themselves for long-term opportunities. Many executives emphasized that November’s growth reflects not just temporary demand increases but a deeper structural shift within the Saudi business environment. Firms now feel more empowered to invest in new technologies, expand their workforce and explore innovative business models.
Improved Market Conditions Encourage Hiring

Alongside rising demand, November saw an increase in employment levels across several non-oil sectors. Businesses expanded their hiring to keep up with stronger project pipelines and increased workloads.
Companies in the services and construction sectors reported the highest hiring activity, driven by new contracts, expansion initiatives and improved financial certainty. Retail and tourism-related segments also contributed to employment growth, reflecting the Kingdom’s ongoing push to strengthen domestic tourism and hospitality offerings.
This rise in job creation reinforces the broader economic objective of generating sustainable employment opportunities for Saudi citizens and creating a vibrant, skilled and diversified workforce.
Supply Chains Strengthen as Efficiency Rises
Supply chain performance continued to improve in November, as businesses benefited from faster delivery times, enhanced logistics networks and smoother procurement processes. Companies cited strong relationships with local and international suppliers, which helped reduce delays and strengthen inventory management.
Improved supply chain efficiency not only helped businesses meet rising demand more effectively but also supported long-term cost reduction strategies. Many firms also invested in digital systems to better manage their operations and boost real-time visibility across procurement and delivery channels.
Rising Investments Support Continued Expansion
November’s expansion was supported by a renewed flow of investments into the non-oil sector. Companies reported increased capital spending on modern machinery, digital upgrades and new facilities. This investment surge demonstrates strong belief in the Kingdom’s evolving economic climate and the opportunities emerging from government-led development initiatives.
Foreign investors also showed growing interest, particularly in technology, manufacturing and logistics. Saudi Arabia’s efforts to improve its business environment, streamline regulations and introduce incentives have significantly boosted investor confidence.
Construction and Real Estate Remain Key Drivers
The construction and real estate sector played a central role in November’s non-oil business expansion. With ongoing giga-projects, infrastructure upgrades and housing developments underway across the Kingdom, demand for construction services, materials and labor remained strong.
These advancements have contributed to broader economic growth, supporting industries such as cement, metals, architecture, transportation, engineering and urban planning. The construction momentum is expected to continue into the coming months, strengthening the Kingdom’s diversification goals.
Services Sector Shows Impressive Strength
The services sector—especially hospitality, tourism, retail and professional services—recorded solid performance in November. Growing consumer confidence, rising disposable incomes and increased domestic tourism activity contributed significantly to the expansion.
Restaurants, hotels, travel agencies and entertainment venues reported higher footfall and stronger sales. Professional service firms, including legal, financial and consulting companies, also benefited from increased business activity as corporate demand continued to rise.
As Saudi Arabia positions itself as a regional hub for tourism, business events and cultural experiences, the services segment is expected to become one of the biggest contributors to non-oil GDP growth in the coming years.
Technology and Innovation Drive Transformation
Technology adoption continued to accelerate in November as companies sought to modernize their systems and improve productivity. Digital transformation remains a major pillar of Saudi Arabia’s diversification mission, enabling businesses to enhance efficiency, improve customer experience and explore new revenue streams.
From cloud solutions and AI-driven tools to digital finance and smart logistics, the Kingdom’s non-oil companies are increasingly embracing innovation. This shift is reshaping the business landscape and inspiring a more competitive, knowledge-driven economy.
Price Pressures Remain Steady
While demand rose strongly, price pressures remained relatively stable in November. Businesses noted that input costs increased only slightly due to higher material prices and workforce expenses. However, firms were able to absorb much of these costs through improved operational efficiency and better supply chain management.
Selling prices remained largely unchanged, allowing companies to maintain customer loyalty while remaining competitive in the market.
Vision 2030 Continues to Inspire Growth

Saudi Arabia’s Vision 2030 continues to act as the backbone of the Kingdom’s diversification journey. The framework’s focus on sustainability, innovation, private-sector empowerment and global competitiveness has created a fertile environment for growth.
November’s expansion in non-oil business activity reflects the tangible progress of Vision 2030 initiatives, which include developing local industries, attracting investors, boosting tourism, upgrading infrastructure and enhancing the quality of life for citizens.
Businesses Embrace a Future of Opportunity
The positive performance in November has further strengthened business morale. Many companies expressed optimism about future economic conditions, anticipating continued demand growth, strategic investments and a more competitive business environment.
With government support, improved regulations and a dynamic talent pool, Saudi Arabia’s non-oil sector is well on its way to becoming a leading force in the region and beyond.
Conclusion: A Confident Step Toward Economic Transformation
Saudi Arabia’s non-oil business activity expansion in November marks an important milestone in the Kingdom’s journey toward a diversified and resilient economy. The strong performance across key sectors, rising confidence among business leaders and ongoing investment in innovation reflect a nation in motion—driven by ambition, strategic planning and a clear vision for the future.
As the non-oil sector continues to grow, it not only strengthens the country’s economic foundation but also paves the way for long-term prosperity, sustainable development and a thriving business landscape.
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