Shariff Tanyous (شريف طانيوس) is a makeup artist who splits his time and work between Cairo and Dubai. He introduces himself online with a cheeky line “I’m not mean, I’m spicy nice” and uses social platforms like Instagram, TikTok and Snapchat under the handle @sharifftanyous to show his looks, behind-the-scenes moments and everyday life. His content has become a mix of artistry, humor, and personality, drawing thousands who admire not just his makeup skills but his confidence and lifestyle.
Trained in Paris, rooted in the region
Shariff’s path into the beauty world included formal training in Paris, where he studied at the MAKE UP FOR EVER Academy. That experience gave him both technical finesse and the confidence to think outside the box. Returning to the Middle East, he carried that global polish back with him, blending French artistry with the glam and boldness of Arab fashion culture. This mix quickly made him stand out in Cairo and Dubai, where clients seek both creativity and elegance.
A signature style that blends color and light
Shariff’s artistry is recognized for its luminous skin finishes, sharp contouring, and playful use of color. He is not afraid to bring unexpected shades to life while ensuring the look stays elegant and wearable. Many of his transformations carry a radiant glow that makes clients feel like stars, whether for a photoshoot, a wedding, or a red-carpet moment. His balance of precision and creativity is what sets him apart, and it continues to define his reputation in the beauty world.
Brand collabs and big-camera moments
Over the years, Shariff has expanded his reach through collaborations with well-known beauty brands. These partnerships gave him the chance to showcase his skills on a bigger stage while connecting with makeup enthusiasts worldwide. From product campaigns to promotional reels, his touch has been featured in multiple commercial projects. These collaborations not only grew his professional credibility but also positioned him as an influencer and trendsetter beyond just a working makeup artist.
Shariff Tanyous: Celebrity clients and magazine features
Shariff’s work has graced the faces of models, public personalities, and influencers across the Arab world. His artistry has been featured in editorials and beauty roundups that highlight regional talent, placing him among the most promising names in makeup artistry. These features reflect his growing influence and demonstrate how far his journey has come from studying abroad to becoming a recognized figure in Cairo and Dubai’s beauty industries.
A day in the life: reels, bookings and runway-ready prep
His daily routine is a mix of creativity and hustle. Between back-to-back bookings, he finds time to shoot quick reels, share tutorials, and update fans about his travels. Some days it’s about prepping brides for their big moment, other days it’s about polishing a high-fashion editorial look before cameras start rolling. Social media has become his diary, where followers get a glimpse of both the polished end result and the behind-the-scenes grind.
The struggle behind the glamour
While his feed often looks glamorous, Shariff is open about the hard work it takes to sustain his career. From late-night shoots to perfecting new techniques, the road to success has been paved with persistence and constant learning. He faced the usual struggles of building a name in a competitive industry: proving himself, networking, and balancing art with business. These challenges, however, shaped his resilience and gave him the determination to keep evolving.
Teaching, sharing, and shaping beauty trends
Shariff is not just about creating looks — he shares his knowledge generously. Through reels, stories, and captions, he explains techniques, products, and tips that his followers can try at home. This educational side of his content has made him relatable and valuable to both beginners and aspiring professionals. By blending glamour with practical insights, he has become both a mentor and a source of inspiration in the online beauty community.
Vision: lifestyle, struggle, achievement to inspire
More than a portfolio, Shariff’s content tells a story of lifestyle, struggle, and achievement. He captures not just the polished makeup but also the journey of effort, practice, and growth behind every success. His fans see his humor, personality, and candid moments alongside the artistry. This blend inspires many to pursue their dreams, whether in beauty, fashion, or other creative fields. For Shariff, the vision has always been about showing people that behind every glamorous look is a story of persistence and passion.
What’s next growth, more collabs and regional influence
Looking ahead, Shariff’s future looks bright. With growing collaborations, appearances in regional events, and a strong digital presence, he is poised to expand his influence further. Dubai’s international stage and Cairo’s rich creative scene give him the perfect dual platform to keep shaping trends and building his legacy. Many fans expect him to launch masterclasses, perhaps even his own product line, making his artistry more accessible to the wider world.
Final note
Shariff Tanyous’s story is one of talent, resilience, and vision. From studying in Paris to making his mark in Cairo and Dubai, he shows how artistry and determination can come together to create a global impact. He proves that success is not just about the final look, but about the journey of effort, passion, and self-expression. For makeup lovers and dreamers alike, Shariff is living proof that a brush in the right hands can paint not just faces but entire life stories.
Do follow him on Instagram.
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